Ideal Clients INSPIRE + energize us & bring out our BEST work. Are you connecting with your ideal clients? I am! See what they are saying:
“What an epiphany! To my absolute surprise, I was chasing clients I didn’t really want to work with, and competing with massive corporates I wasn’t armed to (and essentially didn’t want to in any case). Once I stripped away my fears (“Will there be enough business for me?” “Can I afford to be so picky?”), I narrowed down WHO I wanted to work with. Further to this, it made me re-evaluate my offering, and the type of business I WANTED to do and what actually energises me.
What has the effect been? After engaging in some massive introspection and analysing my business’s vision, I have FINALLY discovered my Unique Selling Point and competitive edge! That alone has excited me and reinjected my passion. After suffering with ill health these past few months (I’m SURE I was suffering burn out by accepting work left, right and centre and abusing my body with minimal sleep, no exercise, poor diet, etc.) and feeling my reserves were depleted, for the first time, I personally feel that I am in synergy with my business’s vision and mission.
This renewed passion and love for my business has not only caused me to relook at WHO I work with, but WHAT work I am willing to take on. In doing so, I’ve unleashed what feels like a creative channel within myself; I am so excited to share my value with the world – but not the WHOLE world – only the niche clients I WANT to work with! Personally, I feel motivated, invigorated, passionate and I have even made some image changes (maybe not changes, but not trying to force myself to fit into a mould I was not comfortable in; instead, embracing who I am).
Thank you to Claire for all her insights and guidance during this journey. What I’ve appreciated the MOST is that Claire has been so much more than simply a business advisor; I have felt her authenticity, genuineness and LOVE throughout our sessions, and for that, I am infinitely thankful.”
Marzenna Almendro, Registered Psychometrist, Director & Founder of Holistan
“Beneficial is not the word. I wouldn’t HAVE a business if it weren’t for these sessions! What I really love is that you have given me the tools to take my business forward on my own. Now that my eyes have been opened, I can see in my friends’ business where they are going off track – it all seems so obvious now that I know how things SHOULD be done. Every time a friend starts a new business and sends their FB page link to all their friends and families asking for likes and shares, I cringe inside…!”
Laura Russell, Corporate Voice Coach, TedX CapeTown Speaker Coach & Founder of TalkingShop
“Claire I am actually crying right now. You are quite simply – AMAZING. This is exactly exactly what I would have written if I had had the first clue how. It speaks straight from the heart – professional yet with feeling. I’m feeling pretty speechless! thank you thank you thank you! […] It was like you had crawled inside my head, taken all the things I wanted to say, and put it into words for me. I could see from reading it that you had truly, deeply understood everything I had been saying to you, and in fact you understood what I wanted to do even better than I did. I think you should consider a career in psychology next!”