Is that you? Do feel as though you have a wealth of knowledge to share but don’t know how to start?
Please don’t waste your God-given talent: if you have a service or create a product, you have a responsibility to the world to tell people about it. Don’t be shy, or embarrassed or coy. The only way that someone will know about your product or service is if you tell them. That’s not sales, that’s the passion you have inside, coming out!
Writing & Editing
Some entrepreneurs find writing a terrifying experience, struggle to find a flow of works, or get overly tongue-tied trying to promote their business (your mama always taught you to be humble, after all). Even well-versed biz owners struggle to find time to write effective, captivating copy.
But it’s impossible to connect with potential clients and customers without the right content.
Stellar content (from blogs to books, newspapers to newsletters, media to social media, emails to everything else, web copy to whatever) attracts and captivates your audience. It needs to spark emotion and drive an action.
Hire a writing professional to connect with your ideal audience!
A writer is a true artisan; a craftsman of sorts, who combine creative thinking and creative writing. But it’s more than creativity; its business meets psychology. Art meets science.
Stop wasting precious resources trying to write your own copy; bring a pro on board so that you can get down to doing what it is that you do best.
You never get a second chance to make a first impression
Even the best writer needs an outside voice. Let’s face it; you’re an expert in your field; I get that, and even if I study all day long for the next year I’m not going to know what you know.
But neither do your clients and that’s the problem.
Even the most eloquent business owners get lost in their own minds and throw around industrial jargon (the terminology that is specific to your industry). This is great if you are writing a trade-specific paper but let’s face it; it probably flies clear over the heads of your potential clients.
Wouldn’t it be so much more effective to convey your message in a way that resonates with the clients and customers you want to reach?
Yes. Even if you have written a stellar piece of copy, a professional writer will whittle it down into a piece that resonates with your clients; in their voice and language (free from confusing technical language).
Create a Story
Content writing is about the story that you create around your product or service delivered through messages your audience can hear.
Email me at email@example.com to chat! (Find out more about the talent & skills I bring to your business on my LinkedIn profile)